When Walt Disney opened Disneyland in 1955, he set the template for the modern theme park. Indeed, Disneyland has been cloned by Disney itself in several locations around the globe.
So many elements of Walt’s design for Disneyland have proven to be timeless that it’s easy to overlook the fact that Disneyland, and Disney theme parks in general, have changed significantly since 1955. Some elements of Walt’s creation would look sorely out of place in the modern world, while others have changed so much that they are barely recognizable.
Let’s take a look a look back at some of the elements of 1955’s Disneyland that haven’t stood the test of time…
5. The Tobacco Shop
While alcohol was banned from Disneyland in 1955, smoking was almost positively encouraged – the park even had its own Tobacco Shop. The store was one of the original outlets on Main Street, USA, tucked away between the Magic Shop and the Main Street Cinema.
Attitudes to smoking have changed, and so has Disney’s policy. The store was closed in 1991, with Disneyland stopping selling cigarettes altogether in 1999. Indoor smoking is now banned and there are only a few small locations where outdoor smoking is permitted.
4. The Hall of Aluminum Fame
Disneyland was built at a breakneck pace. Inevitably, not everything was ready for its 1955 opening day – and Tomorrowland was way behind schedule. In the end, it opened with a thin line-up of attractions and the promise of new additions coming soon.
One of several “edutainment” attractions in the early Tomorrowland line-up was the Hall of Aluminum Fame, sponsored by Kaiser, which was ready for the park’s opening day. The walkthrough exhibit took visitors through the process of making aluminum, and featured a 40-foot telescope and a pig mascot known as the “Kaiser Aluminum Pig” (KAP for short).
The Hall of Aluminum was never likely to be a long-lasting attraction, with Disney sure to remove it once it had the money to build a better replacement. In the end, Kaiser made the decision instead, terminating its contract after five years after Disney used competing sponsors for its Disneyland TV show.
3. The Intimate Apparel Store
One of the stores on Disneyland’s Main Street USA on its opening day, located right next door to Grandma’s Baby Shop, was the Intimate Apparel Store. Yes, in Disney’s family theme park female guests could stop in and buy a corset or a bra.
While there, they could also watch the amazing Wonderful Wizard of Bras, who took to a rotating stage to deliver a recorded history of undergarments. On one side of the stage was a recreation of 1890s underwear, while the other side hosted “the fashions of today”. Elsewhere, a Singer Sewing Machine dating from the 1860s and 3-D boxes showing historic underwear added to the educational experience.
Perhaps unsurprisingly, the Wizard of Bras and the store that hosted him were evicted after just six months. The store was absorbed into the Glass and China Shop next door.
2. Monsanto Hall of Chemistry
To appreciate the wonders of the Monsanto Hall of Chemistry (one of Tomorrowland’s original attractions at Disneyland), we need only read these quotes from a 1955 advert in the LA Times (courtesy of Yesterland):
Monsanto, in Tomorrowland, shows you the romance of chemistry, how chemically-made products benefit your life, how they can make a new and startling world tomorrow. Your food, clothing, housing, health, and transportation all depend on chemistry … and the future holds some exciting, wonderful things in store for you.
Upon entering Monsanto’s Hall of Chemistry, you will see the CHEMATRON…huge shining tubes of the eight basic materials found in nature, from which countless chemicals and plastics can be made. One of these is salt, another coal; another water: but from those eight common substances come almost 500 different Monsanto chemicals and plastics. And you’ll see how these promise to build a new and easier way of life your you, your children, and generations to come.
COAL! Did you know that from coal it is possible to make over a quarter of a million substances? From plastics to perfumes, from drugs to disinfectants—hundreds of things you use today … and will tomorrow … are derived—chemically—from coal.And thousands more will be found tomorrow. See what Chemistry in Tomorrowland has in store for you.
Who could resist?
1. The characters
When Disneyland opened in 1955, it was in many ways very similar to its current incarnation. Indeed, many of the rides that opened that day are still in place. One aspect, though, was very primitive when compared to today’s park: the walkabout characters.
Here’s Mickey on the opening day of Disneyland in 1955:
And here he is again at the debut of the Alice in Wonderland attraction in 1958:
Now, of course, Mickey looks much more like his cartoon self, and can even talk when he meets-and-greets guests at the Magic Kingdom.